Agency Overview

Our Food Expertise.

Across our client experience, we've had the opportunity to produce a significant volume of food-focused content, from broadcast to TikTok and everything in between. We understand the care and craft that goes into working with food, and have an incredible network of talent - both in house and with a trusted network of partners - that we work with to ensure food production comes to life beautifully.

This reel showcases how we combined beautiful storytelling, audience-led science, and a full-funnel production approach to create a robust content library of assets for both linear and digital use for multiple targets based on audience data.


Work examples.

From on-location content shoots to in-studio episodic series, we partner with clients to ensure creative ideas come to life efficiently, and with the highest level of craft and quality.

 

FEDEX

Respect The Hustle

There’s a story behind every FedEx small business partner — stories of grit and sacrifice. We created a YouTube series to tell those stories, highlighting the defining attributes that make small business owners special.


 
 

SOUTHWEST AIRLINES

Tomorrow Together

We partnered as an extension of Southwest Airline's Corporate Communication team and creative agency partner to develop a series of videos focused on educating staff on upcoming organizational changes. We provided light creative support, along with full-service production and post, shooting across six locations to bring the stories to life.

 
 

ARTHUR M. BLANK FAMILY FOUNDATION

Come Together, Thrive Together

With over 28 years and a billion dollars of giving across 6 major categories—youth development, democracy, environment, mental health, founder initiatives and developing the Westside of Atlanta—encapsulating the foundation’s story in 90 seconds was no easy feat. Creatively, we wanted to highlight the humanity that has always been central to the organizations’ legacy, while also bringing a modern perspective to the enterprise. Leveraging a mix of archival footage, new branding elements, and a lean production crew to document some of the on-going projects across Atlanta—we were honored to help tell this story.

 

MORRIS BROWN COLLEGE

Hard Reset

Giving a fresh start to a storied school.

Morris Brown’s distinguished Black alumni paved the way for a better world. Now, they are reopening their doors and inviting new students to write the next chapter in the college’s history.

 

Thank you!


Christy Cross, Head of Growth

Phone: (404) 993-6169

Email: christy.cross@tradeschool.works

 

Matt Silliman, Head of Production

Phone: (404) 514-2400

Email: matt.silliman@tradeschool.works